Aplicación de Holt-Winters para pronósticos de inventarios
Mira Segura, Laura Leonor
Trejo Martínez, Alfredo
López Cruz, Daniel
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The article aims to disseminate the application of the Holt-Winters technique based on forecastsin a cosmetics company in the eastern region of Mexico City. This company currently has a catalogue of more than 36 thousand items, which makes it difficult to control inventories using traditional techniques. In particular, historical data has been used to make decisions, an issue that was not previously addressed and with the application of the Pareto principle and the ABC technique, purchasing management and inventory control are being developed.